The Maintenance Agreement that the user, as an HVAC contractor can sell may seem like an afterthought, but actually, it can be one of the most important aspects of their HVAC company.
If users currently are not offering HVAC Maintenance Agreements to their customers, here are 4 reasons why users should be using them to help improve their HVAC business and the relationship user have with their customers. Following are 4 reasons why HVAC service contracts are important for technicians to sell:
1. Build customer loyalty
As users begin to offer service contracts and build up a list of customers participating, users are going to get to know these customers over time. Year after year, users will be the ones servicing their HVAC equipment and visiting their homes for preventative checks. When it comes time for a repair, a new system, or other needs, the user will be the first call they make.
Users not only know the equipment at their house, user know them personally and that goes a long way. The best way to sell service contracts is to offer them on every job. Automatically add this as a line item recommendation on proposals, allowing the homeowner to opt-out if necessary.
2. Help Create Planned leads
Creating a user list of service agreement customers are simultaneously creating their list of future leads
Similar to building customer loyalty, creating a user list of service agreement customers are simultaneously creating their list of future leads for new equipment.
On average, HVAC equipment should be replaced every 8 years. If users are willing to provide priority service, then user’ll be able to provide routine maintenance that creates loyal customers and future sales.
3. Create Additional Service Opportunities
In addition to replacing equipment and generating future sales, maintenance agreements put the user team in the customer’s home twice a year.
Users can identify other issues they might have and other opportunities for service. Do they need a new thermostat? Are they experiencing air quality issues?
4. Provide Enterprise Value
By increasing user recurring reviews with maintenance agreements year after year, and the revenue user’ll receive from future sales, their business will be worth a lot more to potential investors and buyers.
How to Implement Service Maintenace Agreements
Payzer saw the need to create a solution for the hard-to-sell Maintenance Plans for HVAC systems: It used technology to eliminate steps and make Maintenance Plans easier to both manage and implement. Payzerware makes it simple to set up, offer, and manage maintenance plans online or on mobile.
Simply include the plan as a line item on proposals to increase adoption and ensure it’s being offered every time. Users can also set up recurring payment plans on the spot to accompany the service agreement to create recurring revenue.
economic impact
Payzer has built a model to help contractors see the economic impact of implementing maintenance programs
Byron Cogburn, owner of “Cogburn’s Heating & Air Conditioning” and a satisfied user of Payzerware, claimed he is selling “10-15 more Maintenance Agreements per month” since using Payzerware for his HVAC Contracting Business.
Don’t just take Byron’s word for it, Payzer has built a model to help contractors see the economic impact of implementing successful maintenance programs. Put some real numbers in the calculator to find out how much of an impact Maintenance Agreements can have on user HVAC Business.
Partner with Payzer
The day-to-day logistics of running an HVAC company can be challenging and time-consuming for a business owner. Payzerware makes it easy to run users' HVAC business by saving time in all aspects of their business by streamlining operations, improving collections, and helping them get to more jobs. The all-in-one field management software platform combines software and support to help user grow their business.
Payzerware makes reporting more accessible than ever by assessing performance, productivity, and more! We provide insight into different areas of user business, so they can stay on track while growing their HVAC company and reaching their goals.
