2 Feb 2022

Every effective HVAC Company starts with an effective business plan! They’ve provided an outline and it contains everything from the introductory summary, business summary, service offering, market analysis, business responsibilities and operations, and financial planning.

A business plan is crucial for the growth and success of any HVAC company. Business owners should identify where they are now, the direction they want their business to go, their plan to get there, and research on the current market/industry to provide support.

If feeling overwhelmed and unsure where to start, business owners are in luck. Payzer is here to help them every step of the way with their HVAC business plan template that will guide them in creating their business plan for success!

HVAC Business Plan Importance

It is essential to write down a HVAC Business Plan and have an outlined strategy from the beginning

It is essential to write down a HVAC Business Plan and have an outlined strategy from the beginning. This will help keep businesses focused on their goals, stay organized, and prepare for unexpected events.

If they want their business to succeed long-term, they need to make a business plan first! 

How To Write an HVAC Business Plan

  • Introduction Summary

First things first, introduce the HVAC Company to the client base. This section should be an executive summary or a brief overview of the business.

The introduction can include information such as the business name, logo, and contact information, where they operate, what the company does, and key stakeholders. This section should contain the fundamentals, such as the range of heating, ventilation, and air conditioning services that the company will provide.

  • Business Summary

The business summary will be a brief overview of the main concepts in the HVAC business plan by establishing defined, clear, measurable, and achievable goals. The summary will include key elements, including company history, mission statement, business goals, and competitive advantages.

Clearly state the company purpose and the problems that the heating and cooling business will solve, the target market, and value proposition. What makes the HVAC Company stand out from competitors? 

  • Service Offering Summary

In this section of the business plan, business owners will describe what HVAC services their business will offer, which products they will sell, and how they will benefit the customers! Will focus strictly on providing solutions for the customer’s heating and cooling needs, reducing energy costs, and improving indoor air quality (IAQ)?

Businesses can explore different complementary services they could offer

HVAC Maintenance should be done twice a year on HVAC systems, so as to ensure everything is operating effectively and efficiently. For those businesses that are planning on offering Maintenance Agreements, they should first check how offering these agreements will increase their revenue.

Another key question is whether to stay strictly in the Heating and Cooling sector? In this area, businesses can explore different complementary services they could offer, such as refrigeration, plumbing, insulation, and air quality evaluation.

The next section, Market Analysis, will help businesses define their service offering!

  • Market Analysis

This section of the business plan will discuss the business’ ideal client in great detail, identify their needs, and how to meet them, allowing businesses to sell effectively to them. In the market analysis, it is essential to be as detailed as possible, when identifying your ideal client.

Once the business can identify who they want to target, they can sell and market to them effectively. Identify the target audience and local competition. This will also come into play while constructing the marketing and sales strategies. Once the target market is identified, businesses will know how to market to them effectively.

Listed below are a few questions that businesses can think of and answer, while writing the Market Analysis:

  • What does the ideal client look like? What is their age, income, and socioeconomic status?
  • How can businesses ensure their clients will choose them over their competitors?
  • Who do the businesses want to serve? Do they plan to strictly service residential customers and service homes in their town? Or do they want to service commercial businesses, restaurants, hotels, and supermarkets?
  • Business Responsibilities & Operations

Now that the business has established their goals, objectives, and what their business will accomplish in the previous steps, the business responsibilities and operations section will describe their plans to meet the short-term and long-term goals.

Short-term goals include the daily tasks involved in running the business, such as scheduling and dispatch of the technicians, updating clients about the status of the job, and collecting invoices. The long-term goals are milestones they plan for their business to achieve. This entails how much revenue they plan to reach in 5 years and expanding the HVAC business.

  • Financial Planning

This is an integral section of the business plan and must include three important financial statements in the business plan: the cash flow statement, income statement, and balance sheet. The financial plan should include the sales forecast, personnel costs, and budget or expenses. By having the financial planning done properly from the beginning, businesses will be able to ensure long-term success in their HVAC business.

Proper planning from the start will ensure that they can show growth year-over-year

For those who need an investor for their business? Pay close attention to this section. For those who want to sell the company, eventually? Proper planning from the start will ensure that they can show growth year-over-year.

Pro tip: Business owners can also include charts or graphs to illustrate their business financial projections.

Partner With Payzer

Now that the business plan is chalked out, the goals listed, and the steps necessary to meet them highlighted, business owners can open their HVAC business. The day-to-day logistics of running an HVAC company can be challenging and time-consuming.

Payzerware makes it easy to run the HVAC business by saving time in all aspects of the business by streamlining operations, improving collections, and helping to get more jobs. This all-in-one field management software platform combines software and support, in order to help grow the business.

Payzerware software

Payzerware makes reporting more accessible than ever by assessing performance, productivity, and more! They provide insight into different areas of the business, in order to keep the business on track, while growing the HVAC Company and achieving stated goals.