26 Jul 2023

Bosch Home Comfort (formerly Bosch Thermotechnology), a global source of high-quality heating, cooling, and hot water systems, recently launched Bosch Home Comfort PRO, HVAC contractors’ new one-stop shop for their every servicing need. 

Benchmark User Interface

This new portal improves upon the features offered by Bosch’s previous ABC program, brandishing a host of valuable new tools and rewards for loyal installers.

Its industry benchmark user interface (UI) is designed for optimal user-friendliness and future-facing flexibility, allowing the platform to evolve and improve over time. 

PRO Program

The PRO program was designed to streamline administrative tasks and consolidate the most essential resources"

Bosch’s new PRO program was designed to streamline administrative tasks and consolidate the most essential resources HVAC professionals utilize regularly so they can devote more of their time to their customers,” said Will Barber, Customer Programs Specialist at Bosch.

Will Barber adds, “We’re thrilled to invite our existing installer base to immerse themselves in this new and improved digital portal, and confident that contractors previously unaffiliated with Bosch will be just as impressed with the invaluable selection of tools we have conveniently located in one easy-to-navigate space.” 

Tiers Of Membership

Bosch Home Comfort PRO offers three tiers of membership – Silver, Gold, and Platinum and integrates the following resources:

Product registration incentives

  • Supported by a simple, intuitive registration form, contractors can earn points toward monetary rewards for tracking registrations (1 point = $1 value). A list of all registerable products and their point eligibility is available for download.

Revitalized dealer locator/lead generation tool

  • Become an advertised Bosch Home Comfort PRO installer, enjoying exclusive benefits and higher algorithmic placement based on contractor status.
  • The search capability is customizable by service focus allowing customers to search by products, service, and/or coverage, and is proven to generate homeowner leads (>12,000 page views per month).

Extended warranty program

  • Platinum dealers can now enjoy one-year part warranties.

Partner Shop

  • Users enjoy an updated catalog of Bosch apparel, gear, marketing materials, gift cards, literature, and more, purchasable with points earned through product registration. 

Adapting To Customers Needs

Bosch Home Comfort PRO was designed to adapt as contractors’ needs do, so while the platform in its current state provides a great baseline structure installers can rely on, they can also rest assured this program will continue to prove useful well into the future. 

Our ultimate goal with rolling out this new program is to better serve the evolving needs of our contractors, which ultimately will deliver a better experience for end-consumers,” said Will Barber, adding “What is conducive to contractors’ success now isn’t necessarily going to be the same support they need down the road, so we knew adaptability had to be a cornerstone of this new portal.”